Southern Focus Vision Center
Your Hometown Eye Doctor & Optometrist in North Jefferson County Alabama
388 Reviews
The staff was pleasant and friendly. Nice clean environment. My provider listened and understood all my concerns. Explained my diagnosis thoroughly
Mar 25, 2024
All of the staff including Dr. Goldschmidt are always kind. They are super fast to get you in and out yet very thorough. They don't make you feel rushed.
Mar 23, 2024
The Comfort and Professional All around Service was excellent!
Mar 15, 2024
Every body there were Great!
Mar 15, 2024
This is the best clinic with the best staff and drs
Mar 13, 2024
Dr. Goldschmidt it the best. Very caring and listens to your every word.
Mar 12, 2024
The last couple of times I have been there has been a decline in services. When I was in for my contact fitting in November 2023, the contacts were ordered incorrectly. I did not find out until receiving and wearing last month while out of the country. The contact lens received for my left eye was so far off my prescription that I am not sure how they ordered a prescription that far off. My left eye contact provided was -4.75 instead of -1.0-1.25x10 low so it was not even close to the prescription. My last eye appointment I was not impressed with the staff's handling of the issue. They questioned me as if it was my fault they ordered and received the wrong contacts. I am not sure if I will return next year.
Feb 28, 2024
Always great service. Sure was sad to hear about Jenny. She was my favorite and was always so very sweet.
Feb 21, 2024
Always friendly on time knowledgeable helpful professional and very good
Feb 12, 2024
Everyone is always so kind and helpful. Dr Goldschmidt is the best. She is informative and kind and seems really concerned about the condition of your eyesight and wants to give you the best care she can or send you to someone else to help you if she can't. She always acts like a family friend and she can be trusted.
Feb 8, 2024
Love the Doctor and staff
Feb 7, 2024
They are very nice and helpful with your vision needs.
Jan 31, 2024
I love Southern Focus. The staff is wonderful.
Jan 26, 2024
Everyone I have ever come in contact with has been great! I have been using Dr. G for a year now and that's where I will stay.
Jan 26, 2024
People were pleasant doctor explained everything so I could understand what is wrong and what I need to do.
Jan 25, 2024
Very friendly and very personal
Jan 19, 2024
Everyone is so good in helping and meet your needs. The doctor has been so good to me.
Jan 8, 2024
Super Awesome staff. Really like the time the doctor takes with us. The doctor is awesome!!!
Jan 6, 2024
Friendly, helpful, great care!
Dec 30, 2023
Dr G is the best and I am blessed to have found her. She’s thorough, very patient, compassionate and oh so smart. Her staff is friendly, caring, and very prompt. The entire office treats me like family, with the greatest respect and strives to make me comfortable and secure in their care for me.
Dec 29, 2023
Seen at appointment time - explained procedure
Dec 28, 2023
Very good staff and friendly
Dec 21, 2023
Great staff. Very knowledgeable. Great experience
Dec 16, 2023
Y'all are the best. I always feel welcome and appreciated. Thank y'all for taking care of my wife and i all these years. Merry Christmas and Happy New Year. David
Dec 11, 2023
From the time I walk in Southern Focus to the time I leave, I experience over and beyond exceptional care and service. Thank you and Merry Christmas to All of you.
Dec 8, 2023
I love everything about this place. I’ll be back.
Dec 7, 2023
Great sfaff and always helpful and friendly.Doc is the best been co.ing there for over 20 yrs.
Dec 7, 2023
Dr. Goldschmidt showed great concern for the problem I am having and was determined to find what was wrong. I was given an appointment the day I called. After finding out what my problem was she promptly made arrangements for me to see a specialist.
Nov 8, 2023
Very good staff and friendly atmosphere
Nov 6, 2023
Everyone was courtesy and kind. My questions were answered. Everyone was in a great mood. Very professional. Very clean.
Nov 6, 2023
Everyone was very nice and helpful very clean environment.
Nov 5, 2023
Physician is always very personable and professional.
Nov 4, 2023
Friendly Staff. Work well with appointments and really love Dr Goldsmidth care ❤️
Nov 1, 2023
I have been a patient of Dr Dorrine for over 25 years. I trust her and she seems to be up to date with all that is coming out with new innovation information that is best for her patients. The new staff is knowledgeable and courteous. Kiddos for the new staff. Blessing.
Oct 29, 2023
Nice office, great equipment, friendly staff!
Oct 28, 2023
Friendly and VERY thoughtful. Very thorough exam. Done with care, with the patient in mind first and foremost.
Oct 21, 2023
Everyone is always super nice from the time you come in and staff is very kind. Dr Goldschmidt is the best. She treats her patients like she really cares. I have friends that go to her and they recommended her to me. Glad they did.
Oct 19, 2023
All the staff members here are very professional and pleasant. They all answer my questions thoroughly. The doctors here are very proficient and explains everything going on with my eyesight to my understanding.
Oct 18, 2023
Recent exam was very thorough with attention to several aspects of my personal vision, (checkups). Being a patient for 30 + years since the '80s, I would certainly recommend the staff at Southern Focus as a premier supplier of all vision related needs and services.
Oct 14, 2023
Best eye doctor in town! Great staff that were super nice. Overall good experience
Oct 12, 2023
Dr Goldschmidt is the absolute best. She is kind, thoughtful, very caring. She takes the time to talk with me and she is extremely smart. Her staff is great, very knowledgeable and thorough. I am thrilled with Southern Vision!!!
Oct 10, 2023
Everyone is friendly, knowledgeable and professional. The doctor is thorough and current with new medications and procedures.
Oct 5, 2023
Friendly, knowledgeable personnel. Willing to help as needed.
Oct 4, 2023
Everyone on staff is nice!!
Oct 4, 2023
Very thorough and great staff
Sep 7, 2023
My appointment was at 2:00 p.m. I arrived at 1:40 p.m. Another person arrived @2:00 p.m She was seen prior to me. I was called at 2:20 p.m following behind the person that arrived 20 plus minutes after me.
Sep 1, 2023
Friendly and prompt. Thorough, informative and helpful.
Sep 1, 2023
Dr. Goldschmidt is very thorough and does not rush the examine. Staff is very helpful and courteous.
Aug 31, 2023
Everyone was friendly and courteous. The office was clean and inviting. Everything was explained thoroughly and in a way I could understand.
Aug 26, 2023
Everyone was friendly and courteous. The office was clean and inviting. Everything was explained thoroughly and in a way I could understand.
Aug 26, 2023
Was very pleased with everything
Aug 24, 2023
Entire staff was friendly, professional and courteous.
Aug 24, 2023
Everyone was very nice and efficient
Aug 19, 2023
Staff is always sweet and very helpful 😊
Aug 16, 2023
Awesome experience as usual.
Aug 12, 2023
I learned more from the doctor in this visit than I have an all of the visits I have made in years past! I appreciate all of the factual education she gave me! As an older person, my eyes are ever-changing. I am grateful to know the expectations going forward. I am sharing this with all of my friends (they are old too). Lol
Aug 11, 2023
Mary, Ashley and Dr. G we’re all amazing! They diagnosed and prescribed proper medication for my eyelid margin staph issue. Thank you!
Aug 9, 2023
Great service! Dr. takes ample time to discuss, explain and answer questions. The staff is cordial very helpful
Aug 6, 2023
Professional staff,no prolonged waiting time to see the doctor!
Aug 3, 2023
Everyone was very friendly and professional.
Aug 3, 2023
Pleasant place explained what they were doing. Dr very knowledgeable willing to help you anytime
Aug 1, 2023
I have been coming to Dr. G for over 20 years! Seems to me I am very satisfied
Jul 25, 2023
When having a problem with my left eye, they didn't hesitate see my quickly or refer me to someone else.
Jul 21, 2023
❤️ Doctor Dorrie and staff. Very helpful, thorough, and pleasant
Jul 21, 2023
They are very thorough on the frame department. Dr. Goldschmiddt is the total BOMB!! SHE IS VERY COMPASSIONATE ABOUT HER PATIENTS!! That's what makes Southern Focus a great place to visit!!
Jul 20, 2023
I was very pleased with my visit
Jul 20, 2023
So kind and walked me through the process with a great attitude and helped me understand what my insurance covered and didn’t cover.
Jul 20, 2023
Very friendly and thourough
Jul 16, 2023
The atmosphere was friendly helpful and overall a great experience. I have social anxiety and the staff here made me feel very comfortable. They made me an appointment quickly and I really appreciated that
Jul 14, 2023
Very friendly, informative with what you need to improve your vision.
Jul 13, 2023
Excellent and professional care!
Jul 13, 2023
Very friendly staff that are professional in their jobs. Feel confident in their findings and how they are explained. Very satisfied.
Jul 12, 2023
They got me in quickly and helped me with the issue with my eyes immediately.
Jul 12, 2023
I have literally never had a doctor explain something to me so well. I left feeling educated and with a really good plan to help my issues. I cannot recommend Dr. Goldschmidt enough! I also had a very low wait time, all of the staff was very helpful and friendly, and I felt as if they all listened to my questions and concerns with compassion. They were also knowledgeable about what my insurance would cover.
Jul 11, 2023
Very professional,quality services.
Jul 8, 2023
Got me in same day. Covered everything on all my questions.
Jul 6, 2023
Really like doctor and staff has always been good
Jul 1, 2023
It was my first visiting Southern Focus and I was pleased with the service and knowledge of my eye condition.
Jun 30, 2023
We've been coming to Southern Focus for around 10 years, and wouldn't dream of going anywhere else.
Jun 22, 2023
I was seen almost as soon as I arrived. Very friendly and efficient!
Jun 22, 2023
My appointment was somewhat of an emergency, and the staff and Dr. Goldschmidt were all very accommodating and kind. Also, Dr. Goldschmidt was as gentle as possible given my eye sensitivity. I would, and will return for future eye exams or eye issues.
Jun 22, 2023
Very chill and informative
Jun 20, 2023
Have already sent friends there
Jun 15, 2023
Super friendly and professional staff.
Jun 10, 2023
They were very kind and helpful. They worked me in even though I wasn’t a patient there. Dr. Goldberg was extremely thorough and kind. I will come back again.
Jun 8, 2023
Service was great and everyone was friendly. Pleased with the overall results of my visit. My only complaint is that the exam was $60 more than I was quoted over the phone before making the appointment, making the exam more expensive than their cross-town competitor, who I would've chosen had I known I was going to be paying over $200 for a simple eye exam.
Jun 7, 2023
The staff was very friendly and Dr Goldschmidt was great.
Jun 3, 2023
I have been a patient of Dr. Goldschmidt's for over a year, and I can't say enough good things about her or her staff. They are always courteous, respectful of my time, and very professional. I referred my daughter, and she feels the same way. As a matter of fact, a friend of mine referred me to this office.
Jun 1, 2023
The staff is always friendly and tries to help any way they can. One of my pet peeves is going to any doctor and sitting for 45 minutes to over an hour because they are behind. I have never had that problem with Southern Focus and Dr Goldschmidt.
Jun 1, 2023
Love Dr Goldsmidth. Been using her services since she started her practice. Very thorough.
May 31, 2023
The only eye doctor that I’ll ever use!! Y’all are the best!!!
May 26, 2023
Very through, friendly and professional.
May 23, 2023
Southern Focus is a great place for vision care. Always friendly and very caring.
May 14, 2023
Very friendly, didn’t leave us sitting.
May 14, 2023
Great atmosphere and very professional
May 6, 2023
They are great! Took the time to try and figure out her vision issues. Would recommend to anyone and everyone always!
May 5, 2023
Wonderful doctor and staff. I left them for a couple years to go someplace closer but found that it was worth the drive abs returned I’m very picky with my doctors and always thought Dr G was the best Mire thorough and caring
May 3, 2023
Staff is very friendly and understanding! They made me feel understood and they answered all my questions respectful! 100% recommended!!!!!
Apr 25, 2023
Took my own frames and still spent $500 on 2 pair of glasses. Saw the receipt and still don't know how.
Apr 22, 2023
All the employees was nice and courteous..
Apr 22, 2023
Everyone is very friendly and office is very nice and service is great
Apr 21, 2023
I had a very enjoyable visit. The staff were courteous and knowledgeable and went out of their way to help me.
Apr 21, 2023
Everyone was friendly, polite and helpful. They knew what they were doing and was informative through the process.
Apr 15, 2023
Very knowledgeable. Takes time to explain procedures and findings. Listened to my problems and answered questions. Doctor and staff were great. Ordering glasses was easy and staff was very helpful. Took time to make sure I received the best price with my VSP options.
Apr 12, 2023
Friendly, great selection of frames.
Mar 31, 2023
Enjoyed my time getting my contacts everyone is so nice.
Mar 30, 2023
The Southern Focus staff are friendly, courteous, and professional. I have been going there for my eye/vision care for several years now and plan to continue.
Mar 30, 2023
Very quick and great customer service
Mar 25, 2023
Great experience as usual. I was welcomed as I arrived. The gentleman at the desk was very engaging and entertaining. I only had to wait a few minutes even though I arrived prior to my appointment. My exam was efficiently performed. Dr. Smith was a pleasure and offered various options for my vision correction. Your teamwork was evidenced in my seamless experience!
Mar 25, 2023
Timely, courteous and friendly
Mar 24, 2023
We drive an hour to go here. The service is top notch. Never a wait and everyone is polite. A++
Mar 24, 2023
Cannot complain. I enjoyed the service.
Mar 23, 2023
Always a good visit. I have referred others to you.
Mar 23, 2023
Great service, freindly and professional.
Mar 23, 2023
Compared to other eye care facilities, yours is top-notch. From the staff to the equipment, everything is superior.
Mar 20, 2023
The office was extremely clean, the staff customer service was superb. Everyone was friendly and nice. I will definitely recommend Southern Vision Center and I will definitely be back.
Mar 19, 2023
Friendly staff,wonderful Dr. always check out all possible problems!
Mar 16, 2023
Very friendly, on-time appointment, very thorough with the exam.
Mar 16, 2023
Everyone super friendly and very personal!!!
Mar 11, 2023
Everyone was ver friendly, they understood why I was there and didn’t pressure my into buying more than what I was there for. I will be strongly considering moving to this location as my permanent eye doc!
Mar 11, 2023
Everyone was great. They got me in on time and help find my new glasses.
Mar 10, 2023
Very friendly, efficient, and straight forward.
Mar 10, 2023
Staff is very friendly and efficient. They get you checked in quickly and the wait time is nonexistent.
Mar 10, 2023
I was a new patient. They got me in less than 24 hours took great care of me. Everyone was very friendly and helpful. They have a patient for live. And I just moved here. Thanks you all
Mar 9, 2023
Everyone was very efficient and there was little time waiting.each person listened as I shared about my health or past experiences.
Mar 7, 2023
Had a problem with my eyes and they where very through with my exam.
Mar 5, 2023
Love Dr Goldschmidt!!! She cares for each of her patients and takes the time to listen.
Mar 4, 2023
Wonderful doctors and staff!
Mar 4, 2023
Very professional and friendly staff.
Mar 4, 2023
friendly staff, quick visit,
Feb 28, 2023
Expert service with a smiling face!
Feb 25, 2023
Dr. Goldsmidt is a very good eye doctor and I am very happy that she is back and that she is my doctor again.
Feb 25, 2023
everyone was nice. eye exam is thorough. lady explained all the charges and broke them down for me. 10 stars from me.
Feb 25, 2023
Friendly, knowledgeable, professional, and great service!
Feb 24, 2023
I was recently referred to Southern Focus by my daughter’s best friend. I have found my new eye doctor. Everyone was so nice and helpful. I was running a few minutes late and called to tell them and they told me it was no problem and they would still see me. Definitely the best eye doctor around.
Feb 23, 2023
Friendly, excellent service. The staff and physician were very knowledgable.
Feb 19, 2023
The care and service I received was quick, considerate, and professional.
Feb 17, 2023
Always helpful friendly. Love Doctor Golschmit
Feb 16, 2023
The office was well staffed with employees. All of the staff were friendly, knowledgeable,and helpful throughout the entire appointment.
Feb 16, 2023
Friendly, professional service as always.
Feb 15, 2023
Very friendly and helpful office! Loved getting to see Dr. Goldschmidt again!
Feb 13, 2023
Very professional and a big selection
Feb 11, 2023
Always a great experience when I go. And they have such a great selection of glasses. And the ladies helping you with the glasses are so sweet and honest with helping pick out frames. Highly recommend.
Feb 11, 2023
All the staff there are always friendly & professional. The office is always clean & neat. I saw Dr. Smith and she is very pleasant & professional. I was very pleased with my appointment.
Feb 10, 2023
Friendly Appointment on time Explained exam
Feb 9, 2023
Everyone is kind, friendly, and helpful. Dr Dorrie listens to all your concerns, answers all your questions and is very thorough with your eye exam. I would not go anywhere else.
Feb 4, 2023
Always helpful, friendly staff. Love Dr Goldschmidt! Have used them for years.
Feb 3, 2023
Dr Goldschmidt is the best! She takes care of her patients like they are her only one. I love her and the staff!
Feb 2, 2023
From first contact with Jim, then for eye exam with Dr. Goldschmidt then with eyeglass selection and fitting with Ginny, all was rather perfect .. Would highly recommend ⚘
Jan 29, 2023
Everything from making my appointment, no long waiting time, explaining to me everything thing I need to know to everyone being so nice, I really appreciate Dr. G and all the staff. Thank you!
Jan 26, 2023
Such a friendly staff that is there to help with all your eye needs. Everyone was helpful and knowledgeable when answering my questions. I’v
Jan 25, 2023
Very efficient, friendly, and helpful. Highly recommend!
Jan 25, 2023
I’ve used southern focus for the last several years and must say the customer service and attention to detail is always A1. The staff is friendly, very knowledgeable and are passionate about what they do from the front office person to the dr’s at this practice you will never go wrong.
Jan 19, 2023
Love the place. 10 stars out of 10 for Dr. G.
Jan 18, 2023
Physician and Staff are very welcoming and take the time needed to be sure all your needs are met. It is refreshing to not feel rushed.
Jan 17, 2023
They were very sweet and helpful with helping me select my frams and Dr Goldsmit has always been good.
Jan 11, 2023
Very good service. Very friendly staff
Jan 3, 2023
Love Dr Goldschmidt & the staff, especially Diane Elliott. They are so helpful & you never feel rushed.
Jan 2, 2023
Very friendly and helpful
Dec 30, 2022
Everyone was very nice and Dr. Goldschmidt was great!
Dec 14, 2022
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Very nice staff, doctor and overall first time visit experience. Will definitely recommend this place to as many people as I can 😊
Dec 14, 2022
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Entire staff was very friendly and professional. In and out in about an hour for an eye exam and being fitted with some contact lenses. The office is very clean and welcoming.
Dec 13, 2022
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We love Southern Focus! They truly care about their patients!
Dec 9, 2022
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Convenient location. Friendly staff. I like Dr. Goldschmidt- have seen her over the years.
Nov 19, 2022
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The staff is always very cheerful. I brought my sister in law in for the first time she ended up with cataract surgery she complimented on the staff and was very pleased with Dr. Dorrine. Now for me, the staff there is no turn in over excellent. Dr. Dorrine is always up to date with the “latest and greatest” for me it was the nyrolens. Staff you are very proud of your employer I am proud of Southern Focus. Happy Thanksgiving.
Nov 17, 2022
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Always kind and takes time to answer questions about your concerns and checks your eyes very well
Nov 11, 2022
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Love coming here. Everyone so friendly and kind
Nov 9, 2022
When we need them they always answer or return calls quickly. They have always seen my son asap as our visits tend to be urgent and the doctors go beyond to make sure he is cared for sufficiently and we have everything we need to get him well and prepared for future problems.
Oct 31, 2022
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Everything went well the employees were very nice
Oct 25, 2022
Easy in and out. The Dr and staff were friendly yet professional. Convenient to where I live.
Oct 20, 2022
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Attentive and friendly staff and doctors
Oct 18, 2022
Patient for over 20 years. Don't want to go anywhere else.
Sep 26, 2022
The staff is very friendly. Diane is a of the “furniture” that should let you know how long we have been together. PLEASED. Dr. Dorine is stays up to date with how to fit me with the correct lens. Neurolens. I Trust the staff my eye doctor, she is my Friend.
Sep 15, 2022
Wasn’t happy with the changes that took place over the past year or so.
Sep 9, 2022
Absolutely fantastic as it has been for over 20 years.
Aug 19, 2022
Service at Southern focus is both personal and professional. Dr. Goldschmidt is knowledgeable about each patient and interested in their receiving optimum care for whatever vision issues they may face. The staff is also very professional and competent. I recently fell and broke the right temple on my glasses. They went above ad beyond to get it repaired. THank you all for a fine service and comfortable atmosphere!.
Aug 17, 2022
Love Southern Focus. Everyone is friendly, helpful and professional. The girl at the front desk is friendly to everyone. Lara, who did my testing was so nice and explained what she was doing. Dr Dorrie listens to any concerns and addresses them. Diane lets you take your time in picking out your frames and will honestly tell you what looks good and what does not look good on you.
Aug 10, 2022
Very Nice Staff and Great exams
Aug 2, 2022
Love Southern Focus and Dr. Dorrie!!💗
Jul 28, 2022
I have been going to Souther Focus for many years and have consistently been very pleased. I highly recommend this eye care business.
Jul 26, 2022
Very professional and courteous.
Jul 23, 2022
Professionally run, everyone is helpful.
Jul 16, 2022
Great friendly staff. Very little wait time.
Jun 26, 2022
No complaints. Everyone is so helpful. Great experience as always. Dr. McClusky was very wonderful and caring about my eyes. She talked to me about the condition of my eyes and I appreciate that. Diane has always been very helpful in choosing my frames. Would highly recommend Southern Focus.
Jun 26, 2022
My entire experience was great! I felt like the doctor was very thorough and did not rush me in and out. Diane was super helpful assisting me with finding the perfect frames. Even making my appointment was easy! I would recommend to anyone.
Jun 25, 2022
Great service, staff was thorough with my examination. Fair prices on contacts and glasses.
Jun 21, 2022
Very professional! Very welcoming when you enter building! Staff 1:1 explains the process prior to each stage. Dr. H. Smith new to me as my Doctor since 2016 is on leave. Same experience as my 1st appointment! Office Very welcoming and inviting! Able to get emergency appointment the same day! Location easy in and out.
May 14, 2022
Very friendly and professional
May 12, 2022
Dr. McCluskey was super and so was Ginny. Both very good at listening to my comments.
May 12, 2022
Staff and doctors are always pleasant and helpful!
May 11, 2022
Very clean office was taken back in a timely manner. Doctor was very friendly as well as her assistant. Made me feel comfortable even though I don't particularly like having my eyes touched or examined
Apr 28, 2022
I enjoy the quick, professional service I receive every time I have an appointment.
Apr 28, 2022
Very courteous nice people they really know how to do their job
Apr 28, 2022
The team was very pleasant and professional, reviewed my out of pocket cost for the planned exam up front and took great care to meet my expectations, they actually got me in early which was very good.
Apr 23, 2022
I have been a consumer at Southern Focus for more than two decades and have been consistently extremely satisfied. Thursday was my first appointment with Dr McCluskey, and I found her to be thorough and professional in every regard. I would highly recommend Southern Focus to anyone seeking quality routine eye care. ~Les Fillmer
Apr 15, 2022
Dr. McCluskey is a great optometrist. She got my prescription as perfect as possible. Diane does a great job with customer service and is very patient.
Mar 31, 2022
Everyone was so kind, friendly and knowledgeable!
Mar 27, 2022
Very professional and courteous. Right to the business at hand.
Mar 24, 2022
All the employees are friendly and professional. Less than a five minute wait rom my appointment time to when my exam started.
Mar 24, 2022
Southern Focus is very thorough.
Mar 22, 2022
Kind, caring, and knowledgeable staff!
Mar 21, 2022
As usual, it was a great experience. Friendly and professional.
Mar 4, 2022
Excellent services from entering the building until you exit.
Mar 2, 2022
From start to finish, a good experience. I highly recommend a visit here for expert eye care. Dr. McCluskey is the best.
Mar 1, 2022
The staff is super friendly and fun. The Dr. Is knowledgeable and kind, very easy to work with. We had a great experience!
Feb 13, 2022
Final review dependent on how well new glasses perform for patient. New glasses not ready at this review.
Feb 4, 2022
Super nice staff. Doctor takes time to give exam and explain and address my questions
Feb 4, 2022
So courteous and answered any questions that I had. Very helpful with picking frames. Explained and got information about a new insurance.
Feb 1, 2022
I saw some new faces there but everyone was very pleasant and nice as they could be. My waiting time was minimal. I loved the atmosphere.
Jan 28, 2022
Loved The girl that tested my eyes, she’s always very friendly and helpful. Also loved Dr. McCluskey. First time to see her.
Jan 27, 2022
Wonderful team, always kind, courteous & efficient!
Jan 27, 2022
Exceptional service and very awesome doctor and exceptional support staff
Jan 21, 2022
Wait time is reasonable, staff is friendly and they are always stocked with cool glasses frames!
Jan 14, 2022
I have been going to Southern Focus for 18 years and have always had the best care. Saw Dr. McCluskey for the first time this visit and she was great!!! Very thorough and took her time answering any questions I had. All of the staff are welcoming and Sharona was awesome as always!!!
Jan 6, 2022
the doctor and staff where very friendly
Jan 6, 2022
The appointment was quick, the eye doctor was really good. She actually explained things to me. I would highly recommend this doctor and practice. Everyone there were really nice. The only thing can say, make sure you verify that all your insurance plans are taken for more than just the medical. I was lucky that I had two plans.
Jan 1, 2022
Very helpful and friendly staff.
Jan 1, 2022
This office is the best. They want your business and give outstanding customer service. Thank you for all the kindness and helpfulness shown to me on my office visit. What a marvelous asset to this community!
Dec 25, 2021
Everyone was helpful and pleasant!!
Dec 15, 2021
Always feel well cared for. Everyone is pleasant and attentive.
Dec 10, 2021
Loved meeting The new optometrist! She was so sweet and very personable.
Dec 3, 2021
Very friendly and helpful great atmosphere
Dec 2, 2021
Friendly, efficient, and knowledgeable personnel!
Nov 19, 2021
Knowledgeable and very kind staff
Nov 10, 2021
I have been going to Southern Focus for many years, and I highly recommend them. Dr Smith helped me with a correct prescription for my contacts recently and even saw me on an emergency basis once when I scratched my eye. They have the most knowledgeable staff to help with Everything such as getting the right vitamins, buying eyeglasses, and even filing insurance. Sharona for instance has been there for over 17 years! I always feel welcome and well taken care of, true to southern hospitality. I will continue to refer my friends and family to Southern Focus.
Nov 8, 2021
Had a great exam and eye glass care
Nov 2, 2021
Overall a very good experience, very pleased and satisfied with the entire visit. I will be a repeat customer and highly recommend the staff. The receptionist was very professional, personable and helpful when I called to make an appointment and went above and beyond to help me get in as quickly as possible. The doctor was professional, friendly and answered questions thoroughly. I didn’t feel rushed through the appointment. The staff assisting with frame selection was also very helpful and personable. The office is very clean and the staff lets you see them clean the equipment and wash their hands to ensure hygiene protocol.
Oct 28, 2021
Dr. McCluskey and staff were great . . . absolutely great. Also, the front office staff had me in and out very promptly. I am not related to anyone thee, This is a real review by a very satisfied patient. Greg
Oct 27, 2021
Appointment right on time Great and Friendly People
Oct 24, 2021
Awesome staff and service!
Oct 14, 2021
My husband and I have been going to Southern Focus for years for all our eyecare exams and glasses. It is always clean, the staff is always friendly and knowledgeable. The eye doctor's are friendly, and professional, they take their time in listening to any problems or issues we have been experiencing with our eyes. They have a huge selection of eye glasses and are good about finding the right fit as well as comfort when choosing eyeglasses. Southern Focus is not one of the providers on our insurance plan, so my husband and I pay out of pocket because we don't want to go anywhere else. I cannot say enough good things about Southern Focus.
Oct 1, 2021
GREAT STAFF, EASY TO WORK WITH, AND AFFORDABLE
Sep 28, 2021
The people and service was great.
Sep 27, 2021
Dr. McCluskey was professional, thorough, and friendly.
Sep 16, 2021
Been with Southern Focus for years. Always liked Dr. Goldschmidt and had an exam this week. Liked Dr. McCleskey and would like for her to stay with Southern Focus.
Sep 3, 2021
The office personnel were very professional and helpful upon my arrival and check out. Verified information on eye exam due before the year is over.
Aug 31, 2021
Great Visits. Very Nice and professional. Staff explains procedures and exams very well. Visits are done in a very timely manor.
Aug 21, 2021
Awesome service and the doctor was very helpful in explaining everything.
Aug 21, 2021
Service was great and every one was very friendly.
Aug 21, 2021
Great experience ! The staff is friendly and professional.
Aug 15, 2021
The failure to call me back for apt.
Jul 28, 2021
Everyone was very friendly and welcoming! I felt like I had known them forever and it was my first visit!!
Jul 18, 2021
Quick and to the point not like other surveys
Jul 17, 2021
Always great, friendly, and informative
Jul 16, 2021
Very professional, and knowledgeable,Nice clean environment.
Jul 10, 2021
very nice and friendly and know their business !!
Jul 9, 2021
Very nice workers and will refer anyone I can!
Jul 9, 2021
Great staff, knowledgeable and friendly. Dr. McCloskey was easy to talk to and explained what she was doing, as well as understanding my visual situation. A positive experience from the second I walked in the door!
Jul 8, 2021
I had my usual through eye exam ,well pleased as always.
Jul 3, 2021
Love everything about this place! Friendly; helpful, knowledgeable people and they make my visit a pleasure!
Jun 27, 2021
Super courteous. When I called to make the appointment, the receptionist was very friendly. At my appointment there was a less than 10 minute wait time. Dr. McCluskey was very friendly and took time to make sure I understood everything about the medication she was prescribing me!
Jun 18, 2021
Always a pleasant experience with friendly staff.
Jun 15, 2021
I have a very tight work schedule and was told when setting my appointment that they could do my eye exam in about 30 minutes. I showed up to appointment about 10 minutes early. I knew I would probably not be seen until my appointment time, but they did have me in and out in 30 min from the time my appointment was suppose to start! They were very professional, but even better, they were extremely friendly and helpful. I called work when I got in my car and was told our workload had eased up so I went back in and chose frame. I found frames I loved, but once the script was added to price I thought it was a little high. I then shopped around for frames and nobody had frames to compare in looks, style or even comfort. I went back to Southern Focus the same day and purchased the frames and script from them. I feel good about my purchase. I figure there is a lot of truth in the saying “ you get what you pay for”! Great place to take care of your eye care needs! Thank you Southern Focus!
Jun 13, 2021
Loved Dr. McClusky. Very pleasant and I enjoyed the visit. Last visit I saw Dr. Smith. ..loved her too! Dr. Dorrie you made great choices in choosing your new doctors💕💕
Jun 9, 2021
I couldn't be more pleased Southern Focus. Super fast and friendly staff. Dr. Smith was very thorough and personable.
Jun 5, 2021
Awesome and friendly... great atmosphere.
Jun 2, 2021
Great service and friendly staff
May 27, 2021
The office staff were friendly and courteous. Very helpful and answered all my questions. The doctor made me very comfortable and gave me all the details of the examination. Great visit.
May 27, 2021
Professional, thourough and detailed
May 20, 2021
Everyone was friendly and very helpful!
May 3, 2021
They are very professional with their job I will recommend someone else there they take time and they even give you a conversation and that's nice I appreciate that so much
Mar 26, 2021
Wait time for appt. was to long. And Dr. not concerned about my eye problem as at first diagnosed.
Mar 21, 2021
As always, I love the thorough and friendly service I receive at Southern Focus!
Mar 10, 2021
Very friendly staff, very professional staff, no pressure to sell glasses.
Mar 5, 2021
I was super pleased with the care my daughter received. I was really worried about her first eye exam and wanted her seen somewhere that would be patient with young kids. Everyone was wonderful. I ended up making an exam for myself at the end of the visit!
Mar 3, 2021
Very friendly service. Did not feel rushed and had very good communication with questions and answers.
Feb 11, 2021
Super nice staff! The Doctor very detailed while giving exam.
Feb 2, 2021
Excellent care. Dr G and staff were thorough with the exams and explanations. It was the first time I had a doctor take time to explain macular degeneration. I think I have found someone who will follow up with me and keep me aware of current research and recommendations for dealing with it. They were also great with my 16 year old!
Feb 2, 2021
Staff was friendly and helpful.
Jan 30, 2021
Staff and Dr. G. are always polite and professional - providing a very caring environment with skills needed to complete a very thorough eye care experience.
Jan 26, 2021
Great experience. Very friendly, helpful and efficient.
Jan 23, 2021
I had my first visit here recently and was very happy with the experience. The staff really listen and take their time to make sure you are comfortable. They are very thorough and knowledgeable. I will definitely continue to go here.
Jan 18, 2021
Very thorough eye examination & answered all questions
Jan 14, 2021
Everything was excellent from arriving until leaving.
Jan 14, 2021
The Dr is amazing. She take quality time with each patient to ensure the best for the patient. Her staff is super friendly and efficient!
Jan 12, 2021
Everyone was super nice and very helpful!
Jan 1, 2021
As a new patient, I was very impressed with the friendliness of the staff, and the time efficiency of the appointment. Cleanliness and safety for patients is a top priority. They also had a great collection of glasses and sunglasses to choose from.
Nov 27, 2020
All of the providers and staff are amazing and so nice!! I drive out of my way just to be seen there. Highly recommended!! They were able to help me when UAB Callahan could not! I recommend to everyone!!
Nov 25, 2020
Dr. Dory is the only optometrist I have ever seen, and I’ve worn glasses for most of my life. I trust her opinions and she knows me and my eyes and always makes the best recommendations.
Nov 18, 2020
SOUTHERN focus was there for me even when I was not their patient. My frame for my glasses broke and you went up and beyond helping me find a frame to fit my lenses. I left that day with a pair of glasses. I was so impressed that you would do that for me. This is true customer service. 6 weeks later I have my eye exam and was fitted for my new glasses. Everything about the visit was so nice.
Oct 24, 2020
Dr. Goldschmidt and her staff are professional, friendly, and they go above and beyond to provide quality services.
Oct 18, 2020
Everyone there was so kind and sweet
Oct 3, 2020
Everyone was friendly, as well as knowledgeable and professional. Doctor Goldschmidt was very thorough with my eye exam, and in answering all questions and concerns. Great experience from beginning to end.
Sep 24, 2020
A fabulous staff of knowledgeable, caring people.
Sep 5, 2020
Very professional, courteous and willing to take the time to answer any of your questions.
Aug 28, 2020
Love southern Focus! Very friendly, knowledgeable staff.
Aug 25, 2020
Great office! Wonderful Staff! This was my first time seeing Dr. Smith. She was very personable and knowledgable.
Jul 28, 2020
OMG what a WONDERFUL experience!!!!!!! Excellent service from beginning to end. I would recommend their services to EVERYONE
Jul 14, 2020
The staff at Southern Focus is always a joy. They make you feel like a friend rather than just a patient. Dr. Goldschmidt is always super sweet.
Jul 9, 2020
Very friendly atmosphere. The doctor takes her time & she listens!!!
Jul 2, 2020
Everyone here is always super nice and helpful and I never have to wait long before being seen. They have an excellent selection of lenses and updated equipment. Dr. always listens to any complaints I have and explains any decisions she makes. 10/10 would recommend.
Jun 26, 2020
Love this place all the girls and guy are very helpful very friendly just an all around good place to go . would never think of going anywhere else. The Dr she is also very helpful really caring!
Jun 25, 2020
very professional and they are very caring and very helpful and can answer all of my questions regarding my glasses.
May 30, 2020
Enjoy being with this group. Great people!
Mar 4, 2020
Everyone is always very friendly great costumer service and helpful with any questions .
Feb 29, 2020
Always professional and thorough. I will never use anyone else.
Feb 23, 2020
The staff was very friendly and I didn't have to wait long.
Feb 20, 2020
As always the people are very helpful and friendly! They truly care for their patients! You are treated as a human, not just a statistic!
Feb 8, 2020
Very pleased with the eye care I received.
Feb 6, 2020
Courteous staff, knowledgeable doctor, great glasses!
Feb 6, 2020
Very professional company. Everyone is vert friendly and ready to address any issues of concern. Depending on the day and time, in and out time is pretty quick,
Feb 5, 2020
Such a great selection of glasses. Always receive the best service. And they are always on time. Never a long wait to be seen.
Jan 28, 2020
Southern Focus provides top notch service. I have been a customer for 3 years and have always enjoyed the high level of professionalism exhibited by each staff member.
Jan 24, 2020
Southern Focus is a very inviting office and the staff is very helpful! Dr. Goldschmidt is so helpful with all of my questions and very down to earth.
Jan 22, 2020
Nothing but the highest recommendation.
Dec 29, 2019
I always recommend you to others. You are wonderful!!!
Dec 21, 2019
Very courteous and professional staff that work there. Friendly and very helpful.
Sep 25, 2019
The best possible experience you can have from the initial greet at the front test to the pre exam with Cayla to the exam with dr Goldschmidt the service and knowledge is top notch! Thank y’all so much
Aug 29, 2019
Love Dr. GoldSchmidt and all her staff!!! They were so helpful assisting me with picking out the perfect glasses and answering all of my questions!
Aug 24, 2019
Consistent friendly, knowledgeable staff.
Aug 20, 2019
Very friendly , very fast , very clean that where I will be coming back to !
Aug 17, 2019
Love Southern Focus. Have been coming here for a number of years. Love all the employees💕
Jul 10, 2019
Friendly staff and thorough examination!
Jul 1, 2019
Great personnel, location, atmosphere. Staff willing to work with your desires to fit the physician 's recommendation. Sensitive to your budget.
Jun 22, 2019
The people were very nice, and professional. I like the texting reminders of the appointments and the instant communication.
Jun 13, 2019
Great experience every time I go!
May 30, 2019
Dr. Goldschmidt and her staff are top notch. I can't imagine going anywhere else.
May 21, 2019
Wonderful place, very nice staff and great doctor, my 7 years old loves it
May 15, 2019
I have the greatest confidence in Dr. Goldschmidt's professional expertise. She has put together a great team. Their status as a Blue Advantage PREFERRED provider is very justified. I remember a Target optician in 2014 told me about the benefits of lightweight titanium frames, so when I saw that Southern Focus had them at a good price, I was very pleased. I look forward to picking up my new glasses. But I might not recognize all the team members. LOL. I'm convinced that I made a good decision in choosing Southern Focus for the exam AND eyewear.
May 8, 2019
Great place. Helpful people
May 4, 2019
All employees are so nice and efficient
Apr 30, 2019
Great staff and environment!!
Apr 24, 2019
The office staff is always so helpful and efficient! This has been our practice for years!
Apr 20, 2019
Dr. Goldschmidt and her staff provide the best eyecare service!! It's always a pleasure to go see them!!
Apr 19, 2019
Everyone was nice and welcoming.
Apr 19, 2019
Very pleasant first time experience. We were taken back quickly. Staff was friendly and assisted choosing frames. If I could say anything “negative” (which I could have avoided by asking) but I do wish I was told what my prescription was instead it was the same or worse. Or a summary of the visit or something. Just a personal preference really.
Apr 18, 2019
Very helpful with picking out new glasses and are very through with the eye exam.
Apr 12, 2019
I am very well pleased with Southern Focus. I have been coming to Southern Focus for years. Dr. Goldschmidt is an excellent doctor and is very thorough with her exams and in explaining the condition of your eyes. The staff are excellent and take time with you. They are also very helpful in helping pick out frames and what your needs are.
Apr 4, 2019
Absolutely professional and kind.
Apr 3, 2019
Great service, great people
Mar 22, 2019
everyone was super nice my vist was great
Mar 19, 2019
Very happy with the receptionist and the lady that helps us with picking out our glasses. Very happy with the girls that test my eyes and very happy with Dr. Goldschmidt. All around very happy.
Mar 9, 2019
Very personable, explained everything perfectly.
Mar 6, 2019
I wouldn’t go anywhere else. Everyone is so sweet and helpful. Thank y’all for 20 or more years. 🤓
Feb 22, 2019
Friendly service + thorough exams = GREAT experience!
Feb 19, 2019
Knowledgeable and friendly service.
Feb 15, 2019
Friendly, professional, timely.
Feb 13, 2019
I have never been treated as good and professional at any vision center as I am at southern focus
Feb 6, 2019
Dr. Goldschmidt goes over everything. Explaining why. She cares about those who see her. Ginny was especially helpful. I told what range of price I wanted to start with. She gathered a few after I close one pair. When we sat down, she went over what my insurance paid and didn’t. She even took care of my old glasses. She had noticed they were rubbing on the side of my nose. She did what she could and cleaned them. Her excellent help made me feel good. She cared!
Jan 29, 2019
Great customer service. Love the selection of glasses. The ladies that help you with picking put the right glasses for you are amazing. Thank you so much
Jan 24, 2019
Appreciate the professionalism of the staff and Dr. Goldschmidth. I will be back and recommend y'all to my firends nd family.
Jan 10, 2019
Staff provided immediate scheduling for exam, excellent screening for existing vision conditions, outstanding feedback on conditions found during the exam, and corrective measures for minor problems. Thanks for the prompt attention to my needs...
Jan 9, 2019
Beautiful office, very nice staff wonderful Dr.
Dec 11, 2018
I’ve been seeing Dr. Dori for almost 20 years and wouldn’t want anyone else. She’s knowledgeable, her staff is very helpful, and appointments go smoothly.
Nov 21, 2018
I already have given several recommendations. My mom is one that is now a new patient!
Oct 26, 2018
Y’all are the best. Number 1 in my booked!
Oct 20, 2018
You have a very good working business plan. Presently, it doesn't need adjusting. Continue the processes that you presently have in place and adjust only if necessary. You will do very well.
Oct 11, 2018
Awesome! Very friendly and professional! Always a pleasure to come in... Just wish my eyesight would improve with age :)
Oct 6, 2018
I am very pleased with how each person works with you to provide the best vision comfort possible.
Sep 28, 2018
First visit to this office. Environment was clean. Staff was friendly and professional. Dr. Seemed efficient and was willing to answer all my questions. Although business was brisk, there was no long wait. At this time I would give the Center five stars
Sep 25, 2018
Not only is Dr. Goldschmidt fantastic & caring, but so is her staff. I didn't like the selection but Diane (?) picked out some that was the shape & fit I liked, then found a different color and went over everything I needed & what was recommended & why. I would never go anywhere else!
Sep 23, 2018
Like this office, everyone is helpful and knowledgeable. They listen to and address any questions or concerns.
Sep 22, 2018
I have been seeing Dr. Goldschmidt for close to 20 years because of my trust in her expertise and her calming bed-side manner. Every member of the staff are warm and welcoming. I feel like there is genuine interest in my conditions and experiences.
Sep 6, 2018
I love Southern Focus ! I admire Dr. Goldschmidt's knowledge and concern for her patients.
Sep 4, 2018
Thy are good at what they do and I will be back next year and more
Aug 25, 2018
Returned home to Birmingham, retired. Living in Fultondale. Found a location close to home. Appointments are timely. Receptionist are very attentive. Nurses are awesome. Dr. is very through! Exams are great. Follow-up visits timely.
Aug 23, 2018
A wonderful doctor and wonderful staff. Very professional and on target with time and procedures with all the equipment! Just amazing!!! 😎
Aug 11, 2018
Very pleased with everything.
Jul 31, 2018
The staff is first-rate and thoroughly professional; their attention to detail is extraordinary. When I am with Dr. Goldschmidt, I feel as if I am her most important patient (and I suspect everyone else feels the same).
Jul 26, 2018
The only complaint I have is that the only explanation is that my eyes have regressed in the last year. No mention as to what my vision strength is. When I asked I felt as if I wasn't suppose to know (thinking back, I've never been told what strength my glasses are). I called back the next day to ask for detail. I love the glasses at Southern Focus but don't understand the reluctance in letting me know what my prescriptions are???
Jul 17, 2018
Dr. Goldschmidt and her staff are friendly, helpful, and explain complicated medical issues in terms that a layperson understands. They encourage questions, and answer all of your questions thoroughly. They also know the "ins and outs" of your insurance policy, and they provide excellent suggestions about options your insurance policy may provide you.
Jul 6, 2018
Always friendly, professional service.
Jun 28, 2018
only problem was I checked in at 1:50 and left at 4;20
Jun 26, 2018
It’s ridiculous how long these appointments take and charging me 45.00 for a contact consult is ridiculous! I’ve been wearing contacts for awhile-you did NOTHING to help me with these!!! Struggling college student on a rant😢
Jun 22, 2018
I was very pleased with the care and professionalism.of all staff. They took plenty of time to explain procedures and to make sure the results were accurate. Dr. Aubrey was quite thorough and fully explained the results of the exam, possible outcomes and my options. I certainly will visit your practice again. I wish I could get glases there!
May 18, 2018
Very courtesy and helpful.
May 1, 2018
Dr. Goldschmidt is excellent. Very friendly & listens to concerns
Apr 27, 2018
Text and emails request arrival 10 min prior to appointment. Doctor did not arrive in exam room until 1 hour after appointment time. 30 minute wait before called to exam room. Wait times should never be this long. If you are running an hour behind, patients should be notified so we can decide if we want to spend our time waiting or reschedule. An appointment is an agree by both parties to see the other at the appointed time. I was on time.
Apr 27, 2018
This is one of the best places I have ever had my eyes examined at. They are so friendly and very helpful. They really care about their patients.
Apr 9, 2018
The staff was helpful, considerate and very knowledgeable. Kayla, Diane and Sharona and of course Dr. Goldschmidt take very good care of their patients.
Apr 6, 2018
Always prompt, always courteous, not a money mill for charging exorbitant prices. Great place, great people.
Apr 5, 2018
Very professional, calm environment. The ladies all helped as efficiently as they could. It’s a popular place during after school hours!
Apr 4, 2018
Great staff all around! Our whole family comes to Southern Focus....
Apr 4, 2018
Outstanding!! Dr Goldschmidt truly cares about helping you see clearly again and thoroughly answers all questions we had. There’s 5 in our family who wear glasses and we all see her!! We love going here!!
Mar 29, 2018
The staff was very knowledgeable and helpful
Mar 21, 2018
Southern Focus, Dr. Goldschmidt and her entire staff are the BEST!
Mar 19, 2018
Great service from entire staff.
Mar 15, 2018
Seems to have latest equipment. Office clean and attractive. Personnel very helpful.
Mar 14, 2018
Quality of care is excellent, however, wait time in the waiting room is always too long. Appointment time means you will wait 30 to 40 minutes to be called back
Mar 14, 2018
Very friendly. Highly recommend.
Mar 6, 2018
Very nice and helpful staff. Dr. explained everything fully and understandable.
Mar 3, 2018
I use to go to another Eye center and I just couldn't connect with the staff. Everyone there was very friendly and helpful and I really enjoyed my visit. Thank you again for a great experience.
Feb 23, 2018
Thanks to Dr. Goldsmitz for her sharing info on tablet for Macular d - I will change tablets.
Feb 22, 2018
The entire staff is AMAZING!!!
Feb 20, 2018
The experience of an eye exam is stress free. Pleasant atmosphere nice people
Feb 17, 2018
Did not have to wait a long time. Service is knowledgeable.
Jan 25, 2018
Dr. Aubrey was very professional and everyone from the front desk staff, to the technicians, to the doctors are all very courteous. I was seen on time and received top notch care. Thank you for a great experience.
Jan 25, 2018